Best AI search visibility tools

The short answer

The best AI search visibility tool depends on your criterion, so here are four picks with the criterion stated. Best for published sample sizes and claim-level fact-checking: advisible. Cheapest free entry with real engines: AthenaHQ's free tier (300 credits) or advisible on your own keys. Best for enterprise compliance: Profound, which lists SOC 2 Type II and SSO/SAML. Best inside an SEO suite you already pay for: the Semrush AI Visibility Toolkit at $99/mo.

How this list was priced

Every price in the table was read from the vendor's own pricing, product or knowledge-base page on 2026-10-11. We do not quote prices from third-party listicles, and where a vendor publishes no figure the cell says “quote” or notes what could not be verified. Vendor pages change without notice, so check the page again before you buy.

Two vendors in this category publish no prices at all on their own sites (Bluefish and Dageno), so they are left out of the table rather than guessed at. Where our research files disagreed with each other about a vendor's own figure, the cell reports the disagreement instead of picking a number.

Twenty tools, side by side

The same list, grouped by buyer

Prices and engine counts only matter once you know which of these buyers you are. Five profiles cover almost every evaluation we see described.

• If you are testing the channel. Start small: advisible (five engines on your own keys), AthenaHQ's free tier with 300 credits, or Botric's free plan with 5 prompts. Otterly.AI at $29/mo is the cheapest conventional plan if you want a card on file from day one, and HubSpot AEO at $50/mo suits teams already in HubSpot.
• If you live in an SEO suite. The Semrush AI Visibility Toolkit ($99/mo, 25 prompts) keeps the AI number next to keyword data; Ahrefs Brand Radar starts at €47/mo for Ahrefs customers and adds an instant any-brand index at €179/mo; SE Ranking bundles daily prompt tracking into its SEO plans from €87.20/mo annually; Writesonic GEO pairs tracking with content production from $79/mo annually.
• If procurement needs compliance. Profound lists SOC 2 Type II and SSO/SAML on its quote-based Enterprise tier; Conductor lists SOC 2 Type 2 and ISO 27001 with no published price; Writesonic GEO lists SOC 2 Type II, HIPAA and GDPR on Enterprise. AthenaHQ states SOC 2 and GDPR badges on its site. Ask for the report before you sign anywhere, including with us.
• If you serve several brands as an agency. Unlimited seats are standard across this category (Peec, Otterly, Profound, AthenaHQ, advisible all state it). Ayzeo adds white-label PDFs from $149/mo and a white-label dashboard add-on; LLM Pulse sells embedded white-label dashboards from €49/mo; LLMrefs allows unlimited projects and seats on its single $79/mo plan.
• If methodology decides it. Ask two questions of any vendor: how many answers sit behind each number, and what happens when the sample is thin. advisible labels every figure “based on N answers”, ships a 95% confidence interval with perception scores and hides scores until the sample supports them. Evertune publishes a margin of error for its 100-sample approach, LLMrefs aggregates for statistical significance, and Ahrefs documents its monthly re-test on a 90-day window. Vendors that answer neither question are telling you something.

Where advisible fits

We build this product, so read the next two paragraphs as our disclosed position, then check them against the table above.

What we are good for. Daily runs of your own buyer prompts on ChatGPT, Perplexity, Gemini, Grok and Claude with no tier gating and no add-on fees; bring-your-own keys so tokens bill at your provider's published prices with no markup from us; a sample size and a 95% confidence interval on every number, with scores hidden until there are enough answers to trust them; Brand Perception with Association and Market prominence, recurring objections, and claims judged against your brand facts with four verdicts; an answer archive keeping every original reply for re-analysis; a read-only REST API on every workspace; unlimited team members; and you can run it on your own provider keys.

What we lack. One market (English/US) for now, so multi-country programs should look at Otterly.AI, Semrush or Ahrefs instead. No Google AI Overviews and no Copilot, so programs centered on those surfaces are better served elsewhere today. No alerts and no recommendations yet. You supply your own API keys, which is a cost advantage at low volume and an operational task at high volume. And advisible is a younger product than the incumbents in this table, with no SOC 2 report to show for it. If those gaps are acceptable, the fastest way to judge us is to create an account, connect your keys and read tomorrow's report against how to choose an AI visibility tool.